Converse Shoes History

History

The Converse Rubber Company opened for business in 1908 by Marquis M. Converse, in Massachusetts. Marquis was in the 30s, and have some previous experience as a manager at a footwear manufacturing company. Initially, Converse shoes just make galoshes and seasonal. Nine years later, however, they decided to make athletic shoes so they can have a continuous production throughout the year. As basketball grows in popularity, the Converse company wanted to provide its players with good basketball shoes to accompany their sport. The Converse All Stars is the mass production of the first basketball shoe in America. As a high school basketball players in Indiana, began to wear Converse Chuck Taylor All Stars and became very fond of them.

Shoes were not very popular until they were adopted as the Chuck Taylor shoe choice. He was impressed with the design so that he became a leading salesman in the shoe. After Chuck Taylor Converse employed by the Corporation, he suggested a new way to sew the shoes together provide more support but also flexibility. He also suggested to add a patch for the name brand. When Chuck's advice proved themselves adequate, the shoes have a name now and Chuck Taylor's signature on the All Star ankle patch. At first the shoes were only in earth tones with black trim, but in 1920 they came in a black canvas or leather style.

Another change is the switch to a nonslip soles. Although the most popular classic black, Chuck Taylor himself known to prefer unbleached white high-top (known in his day as the only "white"). The Converse soon have its own league of their industry in which Chuck is one of the coaches and players. Chuck Taylor to travel all the time promoting and advertizing shoes and run a basketball clinic. As the popularity of Chuck rise, reaching more opportunities to create a broad theme and design. In the 1930s, Chuck designed high top blue and white with red trim for the Olympics in 1936 (first-year basketball become Olympic Sport). Chuck Taylor also managed to be a fitness consultant soldiers during World War II. Soon after, the high peak white into the "official" shoes to the United States armed forces. Then in 1957 on the low All Stars was created to look more casual.


M. Marquis Converse and Chuck Taylor

Consumers demanded more variety from the shoe - particularly with respect to the color to match basketball teams - so colored and patterned shoelaces became popular to complement the two colors, black and white, available before 1966. After that, the more colors and styles became available. Low-top or "Oxford", high-top, and then knee-high, versions produced. Offered more material for construction, including leather, suede, vinyl, denim, and hemp. Some versions of the shoe is offered with no ropes, raised not by elastic. This new version of the shoe is also co-designed by Chuck Taylor.

In 1968 Chuck Taylor went to the Basketball Hall of Fame. Only a year later, Chuck Taylor died of a heart attack in Florida. A full biography of Chuck Taylor was published by Indiana University Press in March 2006 under the title Chuck Taylor, All Star: True Story of the Most Popular Man Behind Athletic Shoe in History, with a foreword by the retired college basketball coach Dean Smith. During the 1970s and 1980s, the Converse All Stars became very fashionable. Even adults who have grown up wearing them, refusing to give them. Shoes that are part of the hippie movement is accompanied by musicians and their bands. The hippies often wear shoes as a mismatch to promote their individuality. Converse All Stars are no longer just a basketball shoe, but also shoes for casual wear again that began to represent rebellion and freedom.

During the late 1980s and the 1990s, Converse All Stars become less popular, thus, consumers began to wear Nike and other shoe companies started to become more famous. Converse company tried to resist by making more varieties in the All Stars and different styles. They tried to make the shoe more bending down to a specific age group. Unfortunately, the Converse business continued to decline and many people stopped buying them. Converse refused to leave their company only established that they decided to sell to their rivals. When Converse was bought by Nike in 2003 and moved operations from the United States to foreign countries, in Asia, the design saw a few changes. Fabrics for a short time there are 2-ply cotton canvas again but 1-ply "textile" and many users see a different pattern is used. Because this complaint shoes once again produced by the twin layer design canvas began sometime between 2005-2009. These changes led to some increase of $ 5 on all brand shoes from about $ 40 to $ 45 each.


Company History:

Converse Inc. is the largest manufacturer of athletic footwear in the United States, producing about 8.4 million pairs of shoes in the country in 1998. It owns and operates a manufacturing facility in Lumberton, North Carolina, where he produces the majority of genuine athletic, and factory rental in Mission, Texas and Reynosa, Mexico. Basketball Shoes Converse All-Star is the first in the athletic footwear industry, and the early 1990s, more than 500 million pairs, in more than 56 colors and styles, have been sold in over 90 countries worldwide. In addition, the company has diversified into various rubber products, sportswear, and full lines of athletic shoes for tennis, cross training, team sports, running, walking, and recreation of children.

1908: The company was founded as the Converse Rubber Co.
1917: introduced the Converse All Star, one of the world's first basketball shoe.
1929: Converse Rubber Co. fell into bankruptcy.
1972: Converse purchased by the Eltra Corporation and obtain footwear division of BF Goodrich Co.
1979: Allied Corporation purchase of Converse.
1982: Allied Corporation sells Converse to a group of senior managers.
1983: Converse stock available on the NASDAQ national market.
1984: Company signs agreement with Moon-Star Chemical Corp., Mizuno Corp., and Zett Corp. to handle the manufacturing, distribution, and sales of Converse footwear in Japan.
1985: The company was named the official shoe of the National Basketball Association.
1986: Converse acquired by Interco Incorporated.
1994: Converse is separated from Interco in November.
1999: Converse introduces him: shoe 01.

Converse Travel story:

1908
M. Marquis Converse opened the Converse Rubber Shoe Company for business.

1910
Converse producing 4,000 shoes daily.

1915
Converse canvas tennis shoe business increased, doubled in 1918.

1917
Converse All Star was introduced, the first performance basketball shoe in the era of Converse.

1918
Charles H. "Chuck" says Taylor, an All American high school players who will then in accordance with the original Celtics, Buffalo Germans and Akron Firestones, the couple's first All Star shoes

1921
Converse Chuck Taylor joined, he was hired as a salesman and endorser.

1923
Converse Chuck Taylor add a signature to All Star Patch.Converse customizes shoes for the basketball team's first all African American, New York Renaissance.

1930
nation's interest to promote basketball, Converse became a synonym for basketball.

1933
Converse company aquires Family Stone.

1935
Jack Purcell, a champion of the world famous badminton, court performance, shoe design durable.
Chuck created the modern basketball, stitch less leather ball designed to improve the sport by a truer bounce.

1936
Played basketball for the first time as an official Olympic sport.

1942
Converse sports production changes and begin producing A6 Flying Boot, which is used by groups throughout the U.S. Army Air.
1949
American Basketball Association and National League to join the NBA.

1962
Converse develop low-cut version of the All Star, called "Oxford".

1966
Converse started adding color choice in "basic black and white" shoes Chuck Taylor All Star basketball.

1968
Chuck get a place in the Naismith Basketball Hall of Fame.

1971
Ths Stone family sold Converse to Eltra Corporation Company.

1974
Converse introduced the "One Star", a low-cut performance shoe for basketball.

1976
Julius Erving support Converse.

1981
Converse develop the industry's first biomechanical laboratory.

1984
Converse was the official sponsor of the Olympics 1984.

1985
Converse investment paid off, when presented high biomechanics laboratory bearing system technology first.
Years later Converse started to sink.

1986
Converse released "The Weapon" basketball shoe. Also manufactured in many color schemes to customize team color basketball team, has been available in both high-and low-cut top varieties.

1996
Produces 5.2 million pairs of shoes in the United States.

1997
Announced that more than 550 million pairs of "Chuck Taylor" All Star shoes produced; believe the record industry. Produces 7.5 million pairs of shoes in the United States.

2001
Sales dropped and the company was forced to file bankruptcy.
The factory in the United States to close, and therefore manufacturing in the United States is not possible anymore.
April - change of ownership from public to private hands; $ 117,000,000 paid to the bankruptcy court against their debt. July - First "Chuck Taylor" All Star shoes made in Indonesia arrived in the United States.

2003
Nike makes bid to buy Converse for the amount of $ 305,000,000, and successful, change the owner of Nike to Converse.